The phrase signifies “the sweet life” or “the good life,” capturing a lifestyle characterized by pleasure, indulgence, and enjoyment of life’s finer things. It often evokes images of leisurely days, fine food, stylish fashion, and social gatherings. A commonly understood association is with a carefree existence and a focus on personal gratification.
The expression gained international recognition following Federico Fellini’s 1960 film of the same name. The film depicted the opulent and often decadent lifestyle of celebrities and socialites in Rome, solidifying the phrase’s association with a luxurious and often superficial existence. The concept embodies an aspirational ideal for many, representing freedom from financial worries and the ability to pursue personal passions.
